Bazaarvoice Workbench is a secure hub where you monitor, analyze, and interact with your collected reviews.

At a glance, you can use Workbench to:

  • View and manage your ratings and reviews program
  • Access dashboards that summarize your review content
  • Create and manage reports
  • Set up alerts for specific events, such as a sudden drop in product ratings
  • Manage users on your account

To sign in to Workbench

  1. Sign in to the Portal .
  2. From the navigation bar, select More > Workbench.
  3. Select your company from the Select Instance drop-down menu.
    Tip: Depending on your level of access, choose between signing in to your staging or production environment.
  4. Select Go to Workbench.

Explore Workbench

When you sign in to Workbench, the landing page greets you with a lot of information. The menus in the upper-left corner give you access to the majority of Workbench’s functionality.

The other resources on the landing page either provide quick links to menu items, or summarize recent review collection activity and Bazaarvoice news.

Workbench has the following layout:

Workbench screenshot
Key Description
1 Provides access to the majority of Workbench features.
2 Provides summaries of UGC activity for each type of content.
3 Provides links to commonly used tools and resources.
4 Provides links to analytical functions, such as dashboards, reports, and alerts.
5 Provides links to change your language, switch accounts, or access the support portal.

Manage content

One of the main features of legacy Workbench is the ability to view and interact with your UGC. You can:

  • Explore details for individual UGC
  • Respond to contributor submissions
  • Migrate content from one product to another
  • Share content across different products
  • Learn what consumers are saying about your products, and use this feedback to inform future business decisions and increase conversion
  • Address negative questions or confusion about your products by responding to your contributors in a timely manner
Note: Use our new Ratings & Reviews solution in Portal to manage your user-generated content.

Refer to the following resources for our new Ratings & Reviews content managment solution:

View your content

Using Workbench you can view or search through all the UGC on your site. Search filters are particularly powerful because they allow you to narrow the content down to just what you’re looking for. For example, you can search for unanswered questions received for products over the past week, and then respond to the relevant contributors.

Tip: If you want to view consolidated information, such as a list of unanswered questions by product, use a report to create a spreadsheet displaying the information you want to view. You can run reports on a one-off basis or schedule them to be emailed to a list of recipients on a set schedule. You can also set up alerts to summarize important information in a recurring email.

To view and search your UGC:

  1. Sign in to Workbench.
  2. Select Content > Manage Content and then select the product you want to view the content for (such as Questions & Answers).
  3. Filter your view to relevant content. You can filter by:
    • Date
    • Keyword
    • Product information, such as brand, category, ID, product attributes, or product status
    • Contributor information
    • Content information
    • Moderation information, such as whether the content has been approved or what moderation codes have been applied to it
  4. (Optional) After you apply your filters, select Save View to add the view to the dropdown menu for repeated use.
  5. (Optional) Select Word Cloud to display common words and phrases used in your UGC.

When viewing content, you can filter on campaign sources, which are particularly useful because they indicate how the content was collected. For example, when a user selects a “Write a review” link in the rating summary on a product display page (PDP), the campaign source is Rating Summary and the campaign ID is BV_RATING_SUMMARY. Here is a list of all campaign sources (IDs) provided by the system. If an ID maps to a Campaign Source filter, it is also listed here.

Campaign ID Campaign Source Description of submission source
BV_RATING_SUMMARY_ZERO_REVIEWS Rating Summary (zero reviews) Rating summary block with no reviews

BV_SOCIAL_SUMMARY

 Social summary block
BV_REVIEW_DISPLAY_ZERO_REVIEWS Review Display (zero reviews) Review display with no reviews
BV_REVIEW_SEARCH Review search
BV_SUBMISSIONLINK

Client-injected link
BV_MOSTHELPFUL_POSITIVE Empty positive slot in most helpful review block

BV_MOSTHELPFUL_CRITICAL

 Empty critical slot in most helpful review block
BV_MOBILE_RATING_SUMMARY_ZERO_REVIEWS Rating summary block with no reviews in mobile format
BV_MOBILE_REVIEW_DISPLAY_ZERO_REVIEWS Review display with no reviews in mobile format
BV_MOBILE_SUBMISSIONLINK Client-injected links in mobile format
BV_QA_SUMMARY Questions Summary Questions summary page
BV_QA_SEARCH Questions Search Questions search page

BV_QA_HOME

 Questions Home Question and Answer home page
BV_QA_BROWSE_STANDALONE Browse (standalone) Question and Answer browse page (standalone)
BV_QA_BROWSE Browsing Question and Answer browse page
BV_QA_REVIEW_THANKYOU Review Thank You Page Thank you page of review submission
BV_QA_REVIEW_SOCIAL_ALERT Review Social Alerts Social alert for review submission
BV_QA_REVIEW_COMMENT_THANKYOU Review Comment Thank You Page Thank you page of review comment submission
BV_QA_ANSWER_THANKYOU Answer Thank You Page Thank you page of answer submission
BV_QA_ANSWER_SOCIAL_ALERT Answer Social Alert Social alert for answer submission
BV_QA_PROFILE Profile Question and Answer profile page

BV_QA_SHUFFLED_QUESTIONS

 Answer Zone List of shuffled questions
BV_QA_LATEST_QUESTIONS_WIDGET Latest Questions Widget Latest Questions widget
BV_QA_SMART_ROUTING Smart Question Routing Smart Question Routing social alerts
BV_QA_HOMEPAGE
BV_SOCIALAPPS_FACEBOOK Facebook Social Application Facebook application
BV_PROFILE_EDIT_TAB Link on the profile edit tab
BV_PROFILE_REVIEW_THANKYOU Thank you page of review submission
BV_PROFILE_REVIEW_COMMENT_THANKYOU Thank you page of review comment submission
BV_PROFILE_QUESTION_THANKYOU Thank you page of question submission

BV_PROFILE_ANSWER_THANKYOU

 Thank you page of answer submission
BV_PROFILE_STORY_THANKYOU Thank you page of story submission
BV_PROFILE_STORY_COMMENT_THANKYOU Thank you page of story comment submission
BV_PRR_REVIEW_THANKYOU Review Thank You Page Review thank you page of review submission
BV_PRR_REVIEWCOMMENT_THANKYOU Review Comment Thank You Page Review thank you page of review comment submission
BV_PRR_ANSWER_THANKYOU Answer Thank You Page Review thank you page of answer submission
BV_PRR_QUESTION_THANKYOU Question Thank You Page Review thank you page of question submission
BV_PRR_STORY_THANKYOU Story Thank You Page Review thank you page of story submission
BV_PRR_STORYCOMMENT_THANKYOU Story Comment Thank You Page Review thank you page of story comment submission
BV_PRR_MOBILE_REVIEW_THANKYOU Review Thank You Page (mobile) Review thank you page of mobile review submission