This section introduces the essential concepts that help you achieve success with Bazaarvoice Conversations. You can learn about product features, content strategies, the portals you use to view and interact with your consumer-generated content (CGC), Bazaarvoice moderation and authenticity standards, localization, responding to negative reviews, and related issues.

Feature overviewLearn about the major features of Bazaarvoice Conversations, such as Ratings and Reviews and Questions and Answers.
Content strategiesLearn strategies for content collection, and understand the value provided by increasing reach, volume, insights, and different types of content.
Workbench overviewLearn about Bazaarvoice Workbench, the secure portal where you can view and interact with your CGC, create reports and alerts triggered by specific events, access dashboards that summarize content health and cumulative trends, manage the users on your account, and more.
Configuration hub overviewLearn about the configuration hub, where you can manage the details of your Conversations implementations, including the styling of your CGC content, the submission forms you use to gather content, the badges you assign to differentiate contributors, the email templates you send based on specific events, and more.
ModerationLearn about the Bazaarvoice moderation process, what specific moderation codes mean, and how you can change your moderation guidelines.
AuthenticityLearn about Bazaarvoice's commitment to authenticity and how we ensure that consumers trust and value the CGC displayed on your site.
User authenticationLearn how Bazaarvoice confirms a user's identity, thereby ensuring that legitimate users create content on your site.
LocalizationLearn how to manage features and options across your locales and languages.
Responding to negative reviewsLearn best practices for responding to negative feedback.